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长三角古镇繁荣背后的同质化隐忧已显现，如何转型成为千千结？市场竞争加剧，却也迎来申遗机遇。转型路上，清晰化的品牌顶层设计与落地化的产业底层运营至关重要缺一不可，能否借此实现古镇的华丽蜕变？由此实现古镇的消费热闹、IP引爆和产业打造？
关键词： 财经频道 财经资讯
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